TL;DR
Iceland has confirmed changes to the Bonus Card, the chain's long-running savings programme that paid £1 bonus on every £20 saved. Customers should transfer balances and check the latest terms through Iceland's communications.
Iceland has confirmed changes to the Bonus Card, the chain's long-running savings programme that paid £1 bonus on every £20 saved on the card. Customers should transfer existing balances and check the latest terms through Iceland's customer communications and the bonuscard.co.uk service hub.
What the Bonus Card was
The Iceland Bonus Card let customers save money on the card week by week, with a £1 bonus added for every £20 saved. The card was used to pay at the till for grocery shopping in Iceland and The Food Warehouse stores.
The scheme attracted regular shoppers who wanted to set aside a fixed amount each week towards a larger shop ahead of Christmas or back-to-school. The bonus rate effectively gave 5 per cent return on the saved amount.
What is changing
Iceland's customer communications confirm changes to the scheme terms. Customers should check the latest version of the Bonus Card terms on the official site and through any letters received about their account.
Existing balances remain available to spend at Iceland stores in most cases. Customers wanting to withdraw balances or transfer them should contact customer service directly.
How to transfer or close a Bonus Card
Customers can use any existing balance for in-store purchases at Iceland and The Food Warehouse. The card is accepted at any store as a method of payment for groceries.
Withdrawal of balances to a bank account or external method typically requires contact with customer service. The Iceland Bonus Card customer service line and any specific details are published in the scheme's communications.
How the change compares with other supermarket schemes
Iceland's Bonus Card was distinct from points-based schemes such as Tesco Clubcard and Nectar. Customers chose to put money onto the card directly, with the bonus rate acting as savings interest.
Major supermarkets continue to operate loyalty schemes including Tesco Clubcard, Nectar, Asda Rewards, Co-op Membership and Lidl Plus. Each scheme has different earn rates, redemption mechanics and partner networks.
Iceland and The Food Warehouse stores
Iceland operates around 800 stores across the UK plus the larger The Food Warehouse format. Both formats carry the chain's frozen food range alongside chilled and cupboard staples.
Iceland accepts Bonus Card payment, cash, debit and credit cards in store. The chain operates an online ordering service with home delivery, with the Bonus Card accepted as a payment option for online orders.
Key facts
- Bonus Card paid £1 on every £20 saved.
- Customers should check latest scheme terms.
- Card still accepted at Iceland and The Food Warehouse.
- Major supermarket loyalty schemes continue in different formats.
- Iceland operates around 800 UK stores.
FAQ
Is the Iceland Bonus Card closing?
Iceland has confirmed changes to the scheme terms. Customers should check the latest version of the terms through official communications and the bonuscard.co.uk hub.
What happens to my existing balance?
Existing balances remain available to spend at Iceland and The Food Warehouse stores in most cases. Customers wanting to withdraw a balance should contact customer service.
How does the bonus rate work?
£1 was added to the card for every £20 saved, effectively giving 5 per cent return on the saved amount. The scheme suited regular shoppers building up towards a larger shop.
What other supermarket loyalty schemes are there?
Tesco Clubcard, Nectar at Sainsbury's, Asda Rewards, Co-op Membership and Lidl Plus operate across major UK supermarkets. Each has different earn rates, redemption options and partner networks.
