Energy and Consumer News
Aldi's budget portable air cooler became one of the UK's most searched products during the June 2026 heatwave. Understanding running costs and energy use is essential before purchasing any cooling appliance.
TL;DR
Portable air coolers (evaporative coolers) use significantly less electricity than portable air conditioning units. At the current energy price cap unit rate of around 24.5p/kWh, a 65W cooler running 8 hours costs approximately 13p per day. Air coolers cool via water evaporation and are less effective in humid conditions. Consumer rights for faulty appliances are governed by the Consumer Rights Act 2015.
Last reviewed: 26 June 2026
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Key Facts Ofgem price cap unit rate: approx. 24.5p/kWh (Q2 2026)Typical cooler wattage: 45W-100WTypical portable AC wattage: 800W-1,500WCooler daily cost (65W, 8hr): approx. 13pConsumer Rights Act 2015 applies to all retail purchasesFaulty goods: 30-day right to reject |
What is the difference between an air cooler and an air conditioner?
The distinction matters for both running cost and effectiveness. A portable air conditioner extracts heat from a room and expels it via an exhaust hose, mechanically cooling the air. A portable air cooler (also called an evaporative cooler or swamp cooler) passes air through a water-saturated filter, cooling it through evaporation. The evaporative process consumes far less electricity but adds humidity to the air and is less effective when humidity is already high.
During the UK June 2026 heatwave, which brought hot and relatively dry air from continental Europe, evaporative coolers performed reasonably well in many areas. In more humid coastal regions they provided more limited cooling. The Met Office publishes humidity data at metoffice.gov.uk, which can help assess whether an evaporative cooler is appropriate for your location.
How much does it cost to run a portable air cooler?
Running costs depend on wattage and usage. The Ofgem standing price cap sets the unit rate for electricity at approximately 24.5 pence per kilowatt-hour (kWh) in Q2 2026. At this rate:
- A 45W cooler running 8 hours = 0.36 kWh = approximately 9p per day
- A 65W cooler running 8 hours = 0.52 kWh = approximately 13p per day
- A 100W cooler running 8 hours = 0.80 kWh = approximately 20p per day
By comparison, a 1,000W portable air conditioning unit running for 8 hours would cost approximately £1.96 per day at the same rate. The energy cost difference over a two-week heatwave is significant: a 65W cooler costs approximately £1.82, versus approximately £27.44 for a 1,000W unit at the same usage.
Ofgem publishes the current unit rate cap at ofgem.gov.uk. Standing charges and the unit rate change quarterly and affect the total bill, though standing charges are fixed regardless of usage.
What should consumers know before buying during a heatwave surge?
Demand-driven stock shortages during weather events can result in higher prices from third-party sellers on marketplace platforms. The Competition and Markets Authority (CMA) publishes guidance on pricing practices. While surge pricing is not unlawful in all circumstances, the CMA has investigated businesses for exploitative pricing during emergencies.
When purchasing from any retailer, consumers have rights under the Consumer Rights Act 2015. Goods must be of satisfactory quality, fit for purpose, and as described. If a portable cooler develops a fault:
- Within 30 days of purchase: the consumer has the right to a full refund (the short-term right to reject)
- Within six months: the retailer must repair or replace the item if it was faulty at the point of sale, with the burden of proof on the retailer
- After six months: the consumer must prove the fault existed at the point of sale, but still has up to six years to claim under the limitation period
Are air coolers energy efficient in the long term?
Evaporative coolers are among the lowest-energy cooling options available for UK homes. The Energy Saving Trust, which provides independent advice on energy efficiency, notes that the UK's climate makes mechanical air conditioning unnecessary for most households in most years. Fans combined with ice-water evaporative cooling (placing a bowl of ice water in front of a fan) achieve a similar effect at near-zero energy cost.
For those committed to purchasing a dedicated unit, the Energy Saving Trust recommends checking energy labels where available and considering the energy cost over the expected product life, not just the purchase price. Information on energy efficiency labelling is published by the Department for Energy Security and Net Zero (gov.uk).
What are the consumer rights if Aldi's cooler sells out?
Aldi operates a "when it's gone, it's gone" policy on Specialbuys (limited product lines). There is no legal obligation on a retailer to honour a price advertised for an item that has sold out, provided the advertisement was not misleading. If an item was advertised as in stock and a purchase was completed but the order was later cancelled, the consumer is entitled to a full refund under the Consumer Rights Act.
If a consumer experienced a misleading advertisement or an unfair term in a sale, complaints can be directed to the Advertising Standards Authority (ASA) at asa.org.uk or to Trading Standards via the Citizens Advice consumer helpline (0808 223 1133), which routes complaints to the appropriate authority.
Related Guides
Ofgem Energy Price Cap Explained • Consumer Rights Act 2015 Guide • Energy Saving Tips for UK Homes
How much electricity does a portable air cooler use compared to air conditioning?
A typical portable evaporative air cooler uses 45W-100W. A portable air conditioning unit typically uses 800W-1,500W. At the current Ofgem price cap unit rate of approximately 24.5p/kWh, an 8-hour daily run costs around 9p-20p for a cooler, versus around £1.57-£2.94 for a portable AC. Over a two-week heatwave the difference is material: a cooler may cost under £3, a portable AC may cost £22-£41.
What consumer rights apply if a heatwave appliance purchase is faulty?
The Consumer Rights Act 2015 applies. Within 30 days of purchase, consumers have the right to a full refund for faulty goods. Between 30 days and six months, the retailer must repair or replace at no cost, with the burden of proof on the retailer. After six months, the consumer must show the fault was present at the point of sale, but has up to six years to make a claim. Rights apply to the retailer, not the manufacturer.
Is evaporative cooling effective in the UK climate?
Evaporative cooling is most effective when the ambient air is hot and dry. During the June 2026 heatwave, which brought dry continental air from Europe, evaporative coolers performed adequately across much of England and Scotland. In more humid conditions, such as coastal or post-rainfall environments, effectiveness reduces. The Energy Saving Trust notes that for most UK homes in most years, fans and good ventilation management are sufficient without mechanical cooling.